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Your natural skincare routine for Dark Circles 

For dark circles, your skin requires a targeted approach to address the specific concerns related to discolouration and fatigue


Dark circles can be influenced by factors such as genetics, inadequate sleep, stress, and environmental factors. To effectively combat dark circles, it's essential to adopt a revitalising skincare routine that focuses on brightening and nourishing the delicate under-eye area.


Illuminate your eyes and enhance the overall vibrancy of your complexion with this thoughtful and targeted approach to dark circle care.

Your Recommended Routine

Hand picked Purity products based on your AI skin analysis 👇

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Radiance Cleanser | Cleansing Cream
£18.99
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Youth_Glow_Face_Cream_Grapes_Skin_Barrier
£23.99

Your Daily Ritual

AM ☀️

Use a gentle Radiance Cream Cleanser to freshen up your face without stripping away natural oils.


Apply the Radiance Eye Gel using your ring finger. Allow to absorb into your skin for 5 minutes.


Apply our Youth Glow Face Cream as your daytime moisturiser.


Apply a broad-spectrum sunscreen with at least SPF 30 every morning. Sun exposure can contribute to the breakdown of collagen and exacerbate dark circles. Make sure to apply the sunscreen around the eyes as well.

PM 🌙

Use the Radiance Cream Cleanser to remove makeup, sunscreen, and the day's impurities. Cleansing at night is crucial for allowing your skin to regenerate while you sleep.


Apply a thick layer of Radiance Eye Gel to your eye area. 


Apply our Youth Glow Face Cream in the evening or another rich moisturiser that has additional benefits for nourishing the skin and promoting a youthful appearance.

Useful Skincare Tips for Dark Circles

Be delicate with your eye area

Remember to apply your skincare products with a gentle touch. Apply the eye cream using your ring finger, which has the lightest touch, to avoid unnecessary tugging on the delicate skin around the eyes. Pat the product gently, moving from the outer to the inner corners. Avoid tugging or pulling, as excessive friction can contribute to premature aging in this sensitive area.


Gentle Cleansing

Use a mild, hydrating cleanser to avoid irritating the sensitive skin around the eyes. Harsh cleansers can strip the skin of its natural oils, leading to dryness and potential dark circle exacerbation.


Tips for cleansing and removing your make up 

To remove makeup without exacerbating dark circles, choose a gentle, makeup remover and opt for cream-based cleansers that dissolve makeup without harsh rubbing. Pat the skin dry, use soft materials, and consider double cleansing with hydrating, gentle cleansers to maintain the delicate skin around the eyes.


Key Natural Ingredients for Dark Circles

Arnica Oil

Arnica oil is believed to be beneficial for dark circles due to its anti-inflammatory properties, helping to reduce puffiness and inflammation around the eyes. Additionally, its potential to stimulate blood circulation may contribute to minimising the appearance of dark circles by promoting a healthier and more rejuvenated under-eye area.


Found in: Radiance Eye Gel

Green Tea Extract

Green tea extract is effective for dark circles, thanks to its rich antioxidant content and anti-inflammatory properties, which help soothe the delicate under-eye area, reduce puffiness, and diminish the appearance of dark circles. The polyphenols in green tea may also contribute to improving blood circulation, further aiding in the reduction of dark circles.


Found in: Radiance Eye Gel

Aloe Vera

Aloe vera is beneficial for dark circles due to its soothing and anti-inflammatory properties, which help alleviate puffiness and reduce the appearance of dark circles by calming the delicate skin around the eyes. Additionally, its hydrating effects contribute to maintaining the skin's moisture balance, promoting a refreshed and revitalised under-eye area.


Found in: Radiance Eye Gel

Papaya

Papaya is effective for dark circles, thanks to its natural enzymes and skin-brightening properties. The enzymes, particularly papain, act as gentle exfoliants, contributing to a brighter complexion, while the antioxidants in papaya help even out skin tone and reduce hyperpigmentation, resulting in a diminished appearance of dark circles.


Found in: Radiance Cream Cleanser

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